Zig Ziglar passed away last week, at age 86. He was one
of the best.
My first exposure to motivational books on tape was Zig Ziglar. At age 18, I applied to a want ad that said “Christians Wanted,” and
ended up selling cookware across the state with a bunch of boys from one of the
local Baptist colleges. While I sometimes doubted the level of their Christian
devotion on the road, there was no questioning the quality of their listening
material. I enjoyed Ziglar’s humor and humility, and what he said sounded good to
me.
I have lots of favorites among Ziglar’s many stories,
but there’s only one I shared with my students every semester. During the lesson
on language and word choice, I’d run through this exercise, swiped from Ziglar.
You take this simple sentence:
I did not say your wife was ugly.
Then you change the meaning of the sentence just by
which word you emphasize. Try it yourself.
I
did not say your wife was ugly.
I did not
say your wife was ugly.
I did not say
your wife was ugly.
I did not say your
wife was ugly.
I did not say your wife
was ugly.
I did not say your wife was ugly.
For speech students, it’s an effective illustration. What
makes it memorable for me, though, is that as I would work through the list,
changing the emphasis on each repeat of the sentence, I couldn’t help but
assume a distinct southern accent, like Ziglar’s.
So Zig, now I guess we’ll see you at the top….
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